HONGYUE PRINT

HONGYUE PRINT

Chaozhou Chaoan Hongyue Printing Co., Ltd.

A color printing packaging products enterprises, is a production, sales, research and development as one of the modern printing enterprises

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OEM/ODM production

OEM/ODM production

Chaozhou Chaoan Hongyue Printing Co., Ltd.

A color printing packaging products enterprises, is a production, sales, research and development as one of the modern printing enterprises

MORE +
HONGYUE PRINT

HONGYUE PRINT

Chaozhou Chaoan Hongyue Printing Co., Ltd.

A color printing packaging products enterprises, is a production, sales, research and development as one of the modern printing enterprises

MORE +
HONGYUE PRINT

HONGYUE PRINT

Chaozhou Chaoan Hongyue Printing Co., Ltd.

A color printing packaging products enterprises, is a production, sales, research and development as one of the modern printing enterprises

MORE +
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Novel design · fine production

ABOUT US.

Chaozhou Chaoan Hongyue Printing Co., Ltd.

Chaozhou Chaoan District Hongyue Printing Co., Ltd. was established in 1991 and is located in Anbu Town, Chaoan District, Guangdong Province. The company is a color printing packaging products enterprise and a modern printing enterprise integrating production, sales, and research and development. Provide you with affordable Chinese printing and packaging materials.

1991 Y

Company establishment

100 +

On-the-job staff

40000 ㎡

Plant area

HONGYUE PETT

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Expand the market with quality brand. Strive for customers with service

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Chaozhou Chaoan Hongyue Printing Co., Ltd.

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Chaozhou Chaoan Hongyue Printing Co., Ltd.

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Expand the market with quality brand. Strive for customers with service

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Professional Design

Production, sales, research and development as one of the modern printing enterprises, to provide you with affordable prices of Chinese printing and packaging materials

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High quality printing

Has a large-scale dust-free printing workshop, with high-speed gravure printing machine, high-speed dry laminating machine, computer sealing machine, bag making machine

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Professional Team

The company has a number of quality and experienced technical personnel and management personnel. The geographical environment and well-equipped facilities provide customers with a full range of services.

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scientific management

Products sold throughout the country and exported to Cambodia, Malaysia, the Philippines, Vietnam, Thailand, France and other countries, product quality are recognized by customers

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News

Novel design · fine production

What are the packaging design considerations?

What are the packaging design considerations?

Packaging pattern The configuration of the product pictures, text and background in the packaging pattern must be centered on attracting the attention of customers and directly promote the brand. The stimulation of packaging patterns to customers is more specific, stronger and more convincing than the brand name, and is often accompanied by the purchase behavior of the effect. It is designed to follow the basic principles: 1. The form and content should be the same as before, and the details should be clear. You can know the goods themselves by looking at the packaging. 2, to fully display the goods. This is mainly in two ways, one is to use vivid color photos to represent the true reproduction of goods. This is the most popular in food packaging, such as chocolate, candy, food cans, etc., realistic color photos will color, taste, type of performance is mouth-watering; the second is to directly display the goods themselves. Transparent packaging, open window packaging in food, textiles, light industrial products is very popular. 3, there should be specific and detailed text description. There are also specific instructions on the raw materials, preparation, efficacy, use and maintenance of the product on the packaging pattern, and if necessary, it should be accompanied by a concise schematic diagram. 4, to emphasize the image color of goods. Not only transparent packaging or color photos to fully express the inherent color of the goods themselves, but more use of the image tone to reflect the large categories of goods, so that consumers produce similar signals to reflect the same cognitive reflection, quickly by color to determine the contents of the packaging. 5. The "XX family" type of packaging should focus on the main exhibition and sales surface of the packaging. Where an enterprise produces or produces goods with the same brand trademark, regardless of variety, specification, packaging size, shape, packaging shape and pattern design, all adopt the same pattern, or even the same color tone, giving people a unified impression, so that customers can know which brand the product is.

Food packaging design should pay attention to several points!

Food packaging design should pay attention to several points!

Different products need different packaging products, which is a property of packaging products, and the same is true for food packaging design, which has the characteristics of uniqueness. Regardless of the uniqueness of the packaging design of any product, it is applicable to every food manufacturer. In food enterprises, food packaging design will affect the consumer's perception of the product, so we must pay attention to this point. As an important branch of product design, packaging design has always been an area of great concern in the industry. What details should food packaging design pay attention? The first packaging design pay attention to the connotation of expression It is mainly manifested in the appeal of packaging, the interest of the picture, and the organic combination of product image and culture. In addition, the exquisite packaging is also an indispensable important factor for good packaging, mainly including: first, the exquisite color, second, the exquisite pattern design, and third, the exquisite packaging production. In a word, the design of packaging should focus on a theme, start from the whole, think from the big picture, conform to the principles of simplicity, personality and beauty, and conform to the characteristics and consumption of commodities. In the design of food packaging, it is best to be able to maximize the characteristics of food through the joint application of different design methods, so that consumers can be interested in this food, thereby increasing the desire to buy products, only in this way Can help food companies do a good job of product promotion, give full play to the effectiveness of food packaging products. Second packaging design pay attention to color The impression of color is particularly strong, so as a designer, you must know how to communicate with color, understand them, and express his design ideas through color. As an important component of design, color is also used to convey certain information about product functions. More than 80% of the information comes from vision. If the designer's grasp and application of packaging color can directly reflect some characteristics of the inner goods, this kind of goods is likely to become the first choice of buyers. According to the inherent color of goods or the attributes of goods, the use of visual color is an important means of design color. Such as cake snacks and other food packaging multi-use, tea, coffee, whiskey, beer and other beverages multi-use brown, lemon shampoo food packaging design into lemon yellow. These use of the color of the product itself in the packaging color reproduction, is the most can give people the same kind of association, so that the inner goods have a basic concept of the impression. Of course, there are also phenomena that do the opposite. Some design experts boldly use color contrast to achieve better and more strange effects, but if the discretion is not well mastered, it will backfire.

2023-08-28

What is Packaging Design

Packaging design refers to the product packaging appearance, shape, material, color, font and other aspects of the design, in order to achieve beautiful, comfortable, easy to use and identification purposes. It is not only a function of product protection and packaging, but also a way of brand image communication. In packaging design, designers need to consider many factors, such as product characteristics, audience groups, market trends, etc. Designers also need to understand the characteristics of various packaging materials in order to choose the most suitable materials to protect the product and ensure that the packaging meets the concept of sustainable development. The importance of packaging design is that it can arouse the interest and desire of potential consumers through sensory stimulation such as vision and touch. Good packaging design can bring higher value to the product and win the trust and loyalty of consumers. In addition, the image of the brand can also be conveyed through packaging design, thereby improving the brand's visibility and reputation. In the modern business environment, packaging design has become an important competitive advantage. Through continuous innovation and improvement, enterprises can better meet the needs and expectations of consumers, and promote product sales and market share growth. Therefore, packaging design has become an indispensable part of modern enterprises. In short, packaging design is a vital part of product marketing. It can improve product value and brand image through sensory stimulation such as vision and touch, and help companies win market competitive advantages.

2023-08-28

Packaging Design is a Category Way of Brand Communication

Packaging design is a kind of brand communication, packaging design should have the unique image characteristics of the brand. The layout style of the back design of the package must be able to show the unified picture characteristics of the package design and the overall design style, and can show its unique personality characteristics. Unique personality characteristics, can mobilize consumer attention and awareness, enhance the brand's promotional efforts. The use of graphics, color and text in product packaging should be based on the classification and positioning of products, such as the difference between male products and female products. The packaging style of male products is mostly characterized by low lightness and low purity in color. The graphic block surface is hale and hearty, and the characters are commonly used in bold type, variety type and other fonts. The packaging of women's products is bright and bright in color, with more soft lines and graphics, and text choices such as fine black, song style, fine circle, etc. Different industry categories of packaging style performance is not the same, such as science and technology products packaging, the picture style is calm and concise, with the enterprise visual image VIS unified; food products packaging, its style is active, bright colors, text graphics heavy decorative sense.